Last week, I offered up an argument on why medical judgement means more than medical knowledge. In other words, being a really, really smart doctor is not the essential qualification for practicing excellent medicine. I ended last week’s post with some examples of medical ads that are familiar to all of us. Here are some ads and slogans that you won’t see on highway billboards or in press advertisements. · Bring your back pain to our orthopedists. They probably won’t operate on you since most back pain is not effectively treated surgically. You don’t want unnecessary surgery, do you? · Wanna lose weight? Consult with our bariatric surgeons who will refer you to one of our certified dieticians so you can endure yet another diet. Who wants a trigger happy surgeon anyway? · Come to our oncology center for a second opinion. Don’t expect any new treatments, since ‘promising’ experimental treatments are exactly that – experiments. We’re not roll
MD Whistleblower presents vignettes and commentaries on the medical profession. We peek 'behind the medical curtain' and deliver candor and controversy in every post.